Fresh-eye reviews

Well-crafted communication is key to your business’s success.

To be effective, your newsletters, press releases, brochures, proposals, speeches, website, and marketing materials must be relevant and on-target. Many businesses depend exclusively on internal resources to review their communications -- and pay a steep price in terms of missed business opportunities, rejected proposals and customer doubt or anger.

Free: Download a template for a do-it-yourself media review

The adage -- a doctor who treats herself has a fool for a patient -- applies equally to businesses who insist that they can review their own communications. The risks are particularly acute when high-value projects are at stake.

By offering an outside (or fresh-eye) analysis of your communications, I can help you identify and correct common errors, including:

  • Poor organization and unhelpful complexity
  • Failure to identify and address the target audience
  • Leaps of logic that derail the reader buy-in
  • Language and tone of voice that reflect poorly on your brand
  • Missing or inadequate information
  • Inappropriate design and images
If you could benefit from my experience, contact me today.

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4 reasons to work
with Vercene Inc:

  1. You're in control.
  2. I help small staffs shine.
  3. Corporations are people, my friend.
  4. Compared to the cost of brand damage, my rates are a steal.

Let's connect 

Email: pkrantz@gmail.com

Tel: 515-321-3937

Address: 6118 Goodman Dr., Urbandale, IA  50322 (map)

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